What is SEO?

SEO is the process of improving the visibility of your website to search engines(E.g. Google, Bing, Yahoo) by organic and/or paid means. Where your site ranks in a websites search engine results page(SERP) makes a dramatic difference as to the influx of viewers. SEO targets mutiple ways of helping your website climb the ranks, this can be from keyword research to backlinking with relevant content. Many tactics of SEO may require changes to the HTML structuring of a site and the site content meaning that some of these tactics are best deployed in the stages of website development and design.

Search engine friendly is used to describe a website design, code structuring, blog creation, image creation and many other elements that have been optimized to be used within an SEO strategy.

First and foremost, Webmaster Icons is a sister company of Backlink Build. Backlink Build is the internet's most successful SEO brand, outranking all other SEO firms for the niche's most competitive keywords.

We found that many times when a customer was looking to have SEO services performed, they also needed a complete web design overhaul inorder to help the SEO process. WebMasterIcons offers SEO as a part of their design and development process because we understand that you could have an expertly designed site, but if there are no visitors to view it then theres no point in having a website at all.

With an excellent understanding of SEO, the design team at WebMasterIcons is able to make sure your site is search engine friendly and ready for SEO strategies from the get-go by using proper HTML, css structuring, W3 validations and designs that will help your site be seen by more eyes across multiple search engines available.

To find out more about Backlink Build's link building services click here

Details of SEO Strategy:

Keyword Research
Otherwise known as market research - figuring out which keywords to target, such as those with the most search volume and least competition.

On-page optimization
Setting up your webpage's code so that it tells search engines "Keyword, keyword2, keyword".

Link Building
This is the biggest factor. Your site wont get anywhere without quality link building which cannot be said about any of these other components. You can (with much more difficulty) rank higher with just quality link building and poor to no other SEO work.

User experience
This is an upcoming, near-future SEO must. Sites with better user experience will rank higher and higher according to Google. You must provide fresh content very often, have videos, and eye catching images. This is all important because it makes users spend more time on your site, and one way or another Google knows people are staying on your site for a longer time than the average less well maintained sites in your niche.